Peder Pedersen is a Danish director known for his music videos, animated short films and big-budget commercials. During his career he has directed numerous advertisements for large international companies such as Kellog’s, McDonalds and Carlsberg as well as episodes for Lego tv serieses. In the field of music video, Pedersen is known especially for the music videos he directed for Aqua (e.g. Barbie Girl), which fuelled the popularity of bubblegum pop. In his home country, Pedersen has been nominated several times at the Danish Music Awards and has also been awarded in the Best Music Video category. In addition to his music videos, his commercials have also received praise and he has received numerous awards at the international Cannes Lions festival. Pedersen will present his career highlights in this festival master class.
Peder Pedersen is present at the screening
Screening is hosted in English
Peder Pedersen's visit is supported by the Icelandic-Finnish Cultural Foundation.
